Sansoni Management is a Private Equity firm with interest globally in over 25 different industries. With a blend of fully owned entities and equity partnerships, Sansoni Management is one of Australia’s most progressive investment firms headed by one of Australia’s leading entrepreneurs, Aaron Sansoni.

ABOUT AARON SANSONI

Investor, Empire Builder,  Philanthropist
& Best-Selling Author​

Known as ‘Mr Empire,’ Aaron Sansoni has built a fortune by starting, building, and investing in over 130 companies. An acclaimed speaker and best-selling author, he was nominated for Australian of the Year 2017 and Ernst & Young Entrepreneur of the Year 2016.

Featured in over 50 publications worldwide, Aaron runs successful private equity firms with interests in Media, Technology, e-commerce, SAAS, Education, Hospitality, Sports, Entertainment, Retail, Aerospace, Health and many more. He has shared the stage with business icons, including Sir Richard Branson, Arnold Schwarzenegger, Tony Robbins, Gary Vee, Tim Ferriss, Dr Eric Thomas and trained over 700,000 students in 132 countries. 

executive team

Aaron Sansoni

Executive Group Chairman

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Charlotte Hall

Vice President of People

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Helen Stana

Group Chief Financial Officer

OUR BRANDS

In the Press

NBL boss sells slice of Melbourne team for $4m

NBL owner Larry Kestelman is offloading part of his stake in Melbourne United and has declared the league is in good shape, and attracting ‘credible’ investors

#1 Mentor In Australia

Here are our top five Australian entrepreneurs to follow in 2023

Top 125 leaders globally by success magazine

125 leaders to know in 2022: Honoring professionals who reflect our magazine’s values by positively impacting others for our 125th anniversary

How To Build an Empire

A serial entrepreneur And business mentor shares how to build an empire and protect against inflation

AARON SANSONI

Executive Group Chairman

Aaron Sansoni – Entrepreneur, Investor, Empire Builder

Known as “Mr. Empire”, Aaron Sansoni is a globally recognised entrepreneur and private equity investor. From a humble upbringing in Melbourne, today his portfolio spans fast-scaling private ventures, strategic equity plays, and high-profile assets. Having personally executed over 200 business deals and holding ownership in nearly 80 companies spanning technology, finance, education, services, e-commerce, space, sports, and consumer products, Aaron has built a business empire managing over $250 million in active assets through his firm Sansoni Management.

In addition, Aaron has founded Scaling.com.au, a SaaS platform helping entrepreneurs partner and scale, and EmpireOne.com.au, Australia’s only full-service business concierge connecting founders to everything they need to run and grow a business. Both ventures reinforce Aaron’s commitment to solving real-world problems for entrepreneurs at scale, and his proprietary business frameworks have helped thousands of founders grow, structure, acquire, and exit companies across five continents. In 2024, he was named on the AFR Young Rich List, recognising his consistent impact and entrepreneurial results. With a social following of nearly 1.5 million, he is one of the Southern Hemisphere’s most influential business figures, followed by founders, investors, and high-level operators worldwide.

Aaron is also the largest individual shareholder in Melbourne United, the NBL’s most commercially successful team, where he blends his personal lifelong passion for basketball with commercial goals. 

Charlotte Hall

Vice President, People

Charlotte brings more than 20 years of experience in HR, recruitment, and leadership across high-growth businesses. Known for her genuine and people-first approach, Charlotte is passionate about building teams that perform brilliantly and love where they work.
Her background spans strategic people leadership, talent acquisition, and culture development, helping leaders create workplaces that inspire excellence and connection.
At Sansoni, Charlotte partners closely with the executive team to strengthen culture, grow capability, and develop the next generation of high-impact leaders. Her mission is simple; to create a workplace where performance, purpose, and people all thrive together.